Marketing for Hospitality and Tourism Strategies
Marketing for Hospitality and Tourism Strategies
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Book Summary
About the Book : Marketing for Hospitality and Tourism Strategies Marketing for Hospitality and Tourism Strategies is the definitive source for hospitality marketing. Taking an integrative approach, this highly visual, book discusses hospitality marketing from a team perspective, examining each hospitality department and its role in the marketing mechanism. It is shows readers the importance of social media. Provides a contemporary overview of destination marketing. Reflects current industry trends. Uses interesting industry examples to entertain and engage students. Provides hands-on application assignments. Supports teaching with comprehensive instructor supplements.
ISBN-13
9789395806251
Language
English
Binding
Paper Back
Publisher
The Hospitality Press
Publishing Date
2023-01-01
Total Pages
140

Marketing for Hospitality and Tourism Strategies

fictionfantasyyoung adultaward winning

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Product Specifications
Book Summary
About the Book : Marketing for Hospitality and Tourism Strategies Marketing for Hospitality and Tourism Strategies is the definitive source for hospitality marketing. Taking an integrative approach, this highly visual, book discusses hospitality marketing from a team perspective, examining each hospitality department and its role in the marketing mechanism. It is shows readers the importance of social media. Provides a contemporary overview of destination marketing. Reflects current industry trends. Uses interesting industry examples to entertain and engage students. Provides hands-on application assignments. Supports teaching with comprehensive instructor supplements.
Book Specifications
ISBN-13
9789395806251
Language
English
Binding
Paper Back
Publisher
The Hospitality Press
Publishing Date
2023-01-01
Total Pages
140