Tourism: A Modern Synthesis
Tourism: A Modern Synthesis
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Book Summary
Tourism: A Modern Synthesis is an accessible core textbook for tourism focusing on the development and management of tourism in an international context. A strong business and management theme pervades the book reflecting developments in the teaching and content of modern courses. The book is based around the principles of management and includes case studies emphasising this theme. It can be used as a one semester text, but its coverage of a broad range of subjects make it a useful resource throughout the three years of a degree course.
ISBN-13
9781844801985
Language
English
Binding
Paper Back
Publisher
Thomson Learning
Publishing Date
2006-06-30
Total Pages
546

Tourism: A Modern Synthesis

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Product Specifications
Book Summary
Tourism: A Modern Synthesis is an accessible core textbook for tourism focusing on the development and management of tourism in an international context. A strong business and management theme pervades the book reflecting developments in the teaching and content of modern courses. The book is based around the principles of management and includes case studies emphasising this theme. It can be used as a one semester text, but its coverage of a broad range of subjects make it a useful resource throughout the three years of a degree course.
Book Specifications
ISBN-13
9781844801985
Language
English
Binding
Paper Back
Publisher
Thomson Learning
Publishing Date
2006-06-30
Total Pages
546