About the Book: Tourism Entrepreneurship in Unorganized Sector
Tourism is one of the largest service industries in India. It contributes
significantly in achieving sustainable development of the Country. In terms of
contribution to GDP and employment opportunities, tourism sector plays a key
role. The hotels and travel agency are two major forms of services related with
tourism. Considering the significance of tourism, the government provides
various incentives and subsidies to entrepreneurs to attract investment in the
Sector. In the State of Kerala Tourism operates in both the organized and
unorganized sectors. The unorganized sector plays a key role in attracting
domestic and foreign tourists to various destinations. This