About the Book: Tour Leadership and Management
This comprehensive and easy-to-understand textbook is specifically designed to
meet the needs of students of Tourism and Travel Management who aspire to be
successful tourism professionals. Written in an accessible style and offering
clear and pragmatic guidance, Tour Leadership and Management is the outcome of
the authors academic experience coupled with their interaction with numerous
professionals and stakeholders from the tourism and hospitality industry. This
unique textbook covers a wide array of tasks, responsibilities and practices of
tour leadership using industry-related examples, varied case studies and
numerous interactive illustrations. The books practice- oriented approach and
dedicated focus on the techniques of