At Tesco, one of the leading global retailers, senior leadership made a simple,
but game-changing, decision to focus the business on its customers rather than
the conventional approach of "competing with our competitors." Their strategy
was deployed by building world-leading retail and supply chain operations that
are both effective in delivering what customers wanted and efficient in
performance and cost metrics.
Tesco's Supply Chain explores how the retailer used lean thinking, loyalty and
simplicity and grew under a determined supply chain strategy to achieve their
dominant UK and global position. Logistics professionals Evans and Mason look at
Tesco's origins, the development of their supply chain, the continuous
improvement and