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Book Summary
We all know that change is hard. Its unsettling, its time-consuming, and all too
often we give up at the first sign of a setback.But why do we insist on seeing
the obstacles rather than the goal? This is the question that bestselling
authors Chip and Dan Heath tackle in their compelling and insightful new book.
They argue that we need only understand how our minds function in order to
unlock shortcuts to switches in behaviour. Illustrating their ideas with
scientific studies and remarkable real-life turnarounds from the secrets of
successful marriage counselling to the pile of gloves that transformed one
companys finances the brothers Heath prove
- ISBN-13
- 9781847940322
- Language
- English
- Binding
- Paper Back
- Publisher
- Random House Inc
- Publishing Date
- 2011
- Product Edition
- 1
Switch : How To Change Things When Change Is Hard
by Chip Heath, Dan Heath (Author),
Random House Inc (Publisher)
fictionfantasyyoung adultaward winning
Frequently bought together
Total for 3 items₹772₹939You save ₹167
Product Specifications
Book Summary
We all know that change is hard. Its unsettling, its time-consuming, and all too
often we give up at the first sign of a setback.But why do we insist on seeing
the obstacles rather than the goal? This is the question that bestselling
authors Chip and Dan Heath tackle in their compelling and insightful new book.
They argue that we need only understand how our minds function in order to
unlock shortcuts to switches in behaviour. Illustrating their ideas with
scientific studies and remarkable real-life turnarounds from the secrets of
successful marriage counselling to the pile of gloves that transformed one
companys finances the brothers Heath prove
Book Specifications
- ISBN-13
- 9781847940322
- Language
- English
- Binding
- Paper Back
- Publisher
- Random House Inc
- Publishing Date
- 2011
- Product Edition
- 1