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Book Summary
Learn in a week what the experts learn in a lifetime. The ability to create a
successful marketing plan is crucial to anyone who wants to advance their
career. Written by Ros Jay, a leading expert on marketing as both a coach and a
practitioner, this book quickly teaches you the insider secrets you need to know
to create a successful marketing plan. The highly motivational 'in a week'
structure of the book provides seven straightforward chapters explaining the key
points, and at the end there are optional questions to ensure you have taken it
all in. There are also cartoons and diagrams throughout, to help
- ISBN-13
- 9781444159400
- Language
- English
- Binding
- Paper Back
- Publisher
- Hodder Education An Hachette Uk Co
- Publishing Date
- 2013
- Product Edition
- 1
Successful Marketing Plans In A Week : Teach Yourself
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Product Specifications
Book Summary
Learn in a week what the experts learn in a lifetime. The ability to create a
successful marketing plan is crucial to anyone who wants to advance their
career. Written by Ros Jay, a leading expert on marketing as both a coach and a
practitioner, this book quickly teaches you the insider secrets you need to know
to create a successful marketing plan. The highly motivational 'in a week'
structure of the book provides seven straightforward chapters explaining the key
points, and at the end there are optional questions to ensure you have taken it
all in. There are also cartoons and diagrams throughout, to help
Book Specifications
- ISBN-13
- 9781444159400
- Language
- English
- Binding
- Paper Back
- Publisher
- Hodder Education An Hachette Uk Co
- Publishing Date
- 2013
- Product Edition
- 1