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Strategic Management A South Asian Perspective
Cengage Learning India Pvt Ltd (Publisher)
Product Specifications
Book Description
About the Book: Strategic Management: A South-Asian Perspective
The success of an enterprise is, to a considerable extent, dependent on its
strategy and how it is implemented. Many firms failed and even went into
liquidation not because their executives and staff were not working hard, or
they were incompetent, but because their strategy was faulty, or though they had
the right strategy, they made major errors in its implementation. This book on
strategic management introduces you to the basic concepts of strategy and the
essentials of strategy formulation and implementation. It helps you to
systematically analyse your environment, your strengths and weaknesses, and put
them together into a
Book Specifications
ISBN-13 9788131520383
Language English
Binding Paper Back
Publisher Cengage Learning India Pvt Ltd
Publishing Date 2018
Product Edition 9