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Book Summary
Statistics show that, in most countries, 99% of businesses are classified as
'Small Businesses'. In the UK alone, 99.8% of businesses employ less than 250
staff and these companies contribute more than a half of UK turnover. This new
textbook goes where other Strategic Management books have not and focuses on
these Small and Medium size Enterprises (SMEs) rather than the large
corporations and the actions of their CEOs. The authors consider how managers of
small firms perceive the processes associated with strategic management, what
decisions and actions they adopt to ensure competitive advantage, how business
strategies are formulated and implemented in SMEs and what the strategic
- ISBN-13
- 9781861529626
- Language
- English
- Binding
- Paper Back
- Publisher
- Cengage Learning Business Press
- Publishing Date
- 2003-03-13
Strategic Management: In Small And Medium Enterprises
by Azhdar Karami, Farhad Analoui (Author),
Cengage Learning Business Press (Publisher)
fictionfantasyyoung adultaward winning
Frequently bought together
Total for 3 items₹4692₹5473You save ₹781
Product Specifications
Book Summary
Statistics show that, in most countries, 99% of businesses are classified as
'Small Businesses'. In the UK alone, 99.8% of businesses employ less than 250
staff and these companies contribute more than a half of UK turnover. This new
textbook goes where other Strategic Management books have not and focuses on
these Small and Medium size Enterprises (SMEs) rather than the large
corporations and the actions of their CEOs. The authors consider how managers of
small firms perceive the processes associated with strategic management, what
decisions and actions they adopt to ensure competitive advantage, how business
strategies are formulated and implemented in SMEs and what the strategic
Book Specifications
- ISBN-13
- 9781861529626
- Language
- English
- Binding
- Paper Back
- Publisher
- Cengage Learning Business Press
- Publishing Date
- 2003-03-13