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Book Summary
About the Book: The Story of Yoga: From India to the Contemporary World
How did an ancient Indian spiritual discipline turn into a GBP 20 billiona-year
mainstay of the global wellness industry? This comprehensive history sets yoga
in its global cultural context for the first time. From arcane religious rituals
and medieval body-magic, through muscular Christianity and the British Raj, to
the Indian nationalist movement and the arrival of yoga in the twentieth-century
West, we discover how the practice reached its present-day ubiquity and how it
became embedded in powerful social currents shaping the worlds future, such as
digital media, celebrity culture, the stress pandemic and
- ISBN-13
- 9780670093892
- Language
- English
- Binding
- Hard Bound
- Publisher
- Viking Penguin India
- Publishing Date
- 2020-01
- Product Edition
- 1
- Total Pages
- 416
Story Of Yoga : From Ancient India To The Modern West
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Product Specifications
Book Summary
About the Book: The Story of Yoga: From India to the Contemporary World
How did an ancient Indian spiritual discipline turn into a GBP 20 billiona-year
mainstay of the global wellness industry? This comprehensive history sets yoga
in its global cultural context for the first time. From arcane religious rituals
and medieval body-magic, through muscular Christianity and the British Raj, to
the Indian nationalist movement and the arrival of yoga in the twentieth-century
West, we discover how the practice reached its present-day ubiquity and how it
became embedded in powerful social currents shaping the worlds future, such as
digital media, celebrity culture, the stress pandemic and
Book Specifications
- ISBN-13
- 9780670093892
- Language
- English
- Binding
- Hard Bound
- Publisher
- Viking Penguin India
- Publishing Date
- 2020-01
- Product Edition
- 1
- Total Pages
- 416