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Book Summary
A professional magician and illusionist—the head magic consultant for the hit
film Now You See Me—reveals how to bridge the gap between perception and reality
to increase your powers of persuasion and influence.
David Kwong has astounded corporate CEOs, TED talk audiences, and thousands of
other hyper-rational people, making them see, believe, and even remember what he
wants them to. Illusion is an ancient art that centers on control: commanding a
room, building anticipation, and appearing to work wonders. Illusion works
because the human brain is wired to fill the gap between seeing and believing.
Successful leaders—like Steve Jobs, Warren Buffett, and Ted Turner—are masters
of control and
- ISBN-13
- 9780062448460
- Language
- English
- Binding
- Hard Bound
- Publisher
- HarperBusiness
- Publishing Date
- 2017-05-09
- Total Pages
- 272
Spellbound: Seven Principles of Illusion to Captivate Audiences and Unlock the Secrets of Success
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Product Specifications
Book Summary
A professional magician and illusionist—the head magic consultant for the hit
film Now You See Me—reveals how to bridge the gap between perception and reality
to increase your powers of persuasion and influence.
David Kwong has astounded corporate CEOs, TED talk audiences, and thousands of
other hyper-rational people, making them see, believe, and even remember what he
wants them to. Illusion is an ancient art that centers on control: commanding a
room, building anticipation, and appearing to work wonders. Illusion works
because the human brain is wired to fill the gap between seeing and believing.
Successful leaders—like Steve Jobs, Warren Buffett, and Ted Turner—are masters
of control and
Book Specifications
- ISBN-13
- 9780062448460
- Language
- English
- Binding
- Hard Bound
- Publisher
- HarperBusiness
- Publishing Date
- 2017-05-09
- Total Pages
- 272