The Soulful Art of Persuasion is a revolutionary guide to becoming a master
influencer in an age of distrust through the cultivation of character-building
habits that are essential to both personal growth and sustained business
success. This isn't a book full of tips and life-hacks. Instead, The Soulful Art
of Persuasion will develop the habits that others want to be influenced by. This
book is based on a radical idea: Persuasion isn't about facts and argument. It's
all about personal character. Jason Harris, CEO of the powerhouse creative
agency Mekanism, argues that genuine persuasion in the twenty-first century is
about developing character rather than relying on