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Social Media: Usage and Impact
by Paul Martin, Thomas Erickson (Author),
Global Vision Publishing House (Publisher)
Product Specifications
Book Description
About the Book: Social Media: Usage and Impact
Social media is powerful means of social relations in the 21st century which
continues to emerge as a major force in global society and provides much more
personal and interactive form of social relations. This edition presents a
comprehensive and inclusive overview of social media usage and its impact into
six chapters. It explains the concept of social media and its basic forms;
demonstrates how social media content can be used to predict real-world
outcomes; examines key features of social media and their significance in
contemporary higher education; explores the development and examples of User
Generated Content (UGC); explains
Book Specifications
ISBN-13 9789388612852
Language English
Binding Hard Bound
Publisher Global Vision Publishing House
Total Pages 250