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Risk Issues In Crisis Management, 3/E
by Judy Larkin, Michael Regester (Author),
Kogan Page India Private Limited (Publisher)
Product Specifications
Book Description
The reputation of an organization influences who we buy from, work for, supply
to and invest in. In today's complex environment, organizations have to
understand and respond rapidly to shifting public values, rising expectations,
demands for public consultation and increasingly intrusive news media. This is
particularly important when things go wrong.
This third edition of Risk Issues and Crisis Management has been completely
revised and aims to define reputation, explore how to value it and provide
practical guidelines for effective reputation management. It features new
sections on the rise of the socially conscious consumer and the new
nn-government world order as well the growing imperative for corporate social
responsibility.
Book Specifications
ISBN-13 9780749445300
Language English
Binding Paper Back
Publisher Kogan Page India Private Limited
Publishing Date 2006
Product Edition 3rdEdition
Total Pages 236