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Reinvention
by Anthony Elliott (Author),
Routledge (Publisher)
Product Specifications
Book Description
Ours is the era of reinvention . From psychotherapy to life coaching, from
self-help manuals to cosmetic surgery, and from corporate rebranding to urban
redesign: the art of reinvention is inextricably interwoven with the lure of the
next frontier, the breakthrough to the next boundary especially boundaries of
the self.
In this insightful and provocative book, Anthony Elliott examines reinvention as
a key buzzword of our times. Through a wide-ranging and impassioned assessment,
Elliott reviews the new global forms of reinvention from reinvention gurus to
business reinvention, from personal makeovers to corporate rebrandings. In doing
so, he undertakes a serious if often amusing consideration of contemporary
reinvention practices,
Book Specifications
ISBN-13 9780415682831
Language English
Binding Hard Bound
Publisher Routledge
Publishing Date 2013-01-17
Total Pages 192