About the Book: Reinventing Capitalism in the Age of Big Data
Markets have long been acknowledged to be a superior mechanism for managing
resources but until the advent of big data, they largely functioned better in
theory than in practice. Now, as ideal markets are within reach because of
vastly greater access to information, we are on the verge of a major disruption.
As data becomes a more valuable asset than cash, the rules for surviving and
thriving are changing. Reinventing Capitalism is a provocative look at how data
is reinventing markets and, in so doing, is ushering in an era where the firm is
no longer