About the Book: Red Teaming: Transform Your Business by Thinking Like the Enemy
Developed by the military and intelligence agencies, red teaming is a
revolutionary way to stress-test strategies, flush out unseen threats and missed
opportunities, and execute more successfully in an increasingly uncertain world.
Red teaming makes critical and contrarian thinking part of the planning process,
forcing companies to take a hard look at their assumptions, examine the ways in
which plans could fail, and carefully consider alternative explanations and
perspectives. By embracing red teaming, leaders in companies of every size and
in every industry will be able to plan better, innovate and make their
businesses