MRP: ₹599
₹514
₹ 85 Off
(Incl. of all taxes)
Qty
Buying in bulk?
In stock
Deliver to
- 7-day returns
- Secure payment
- International shipping
- Carefully packed
Get this at ₹ 488Extra 5% OffAdd items worth ₹999 to the cart & get extra 5% off
Get this at ₹ 463Extra 10% OffAdd items worth ₹1499 to the cart & get extra 10% off
Book Summary
About the Book: Quantum Marketing
Raja Rajamannar, Chief Marketing Officer of Mastercard, shares breakthrough,
frontier strategies to navigate the challenges marketers face to thrive in a
modern business world that is changing with unprecedented speed and disruption.
As technology has continually evolved in the last several decades, marketing has
had to change with it, evolving through four significant stages that build on
the strategies and tools of the previous era. What happens next in the fifth
stage, or Fifth Paradigm, will not be an evolution, but a revolution. Almost
everything about how marketing is done today, including the very notion of a
brand itself, will require
- ISBN-13
- 9781404116191
- Language
- English
- Binding
- Paper Back
- Publisher
- Harper Collins Leadership
- Publishing Date
- 2021-02
- Product Edition
- 1
- Total Pages
- 240
Quantum Marketing
by Raja Rajamannar (Author),
Harper Collins Leadership (Publisher)
fictionfantasyyoung adultaward winning
Frequently bought together
Total for 3 items₹640₹739You save ₹99
Product Specifications
Book Summary
About the Book: Quantum Marketing
Raja Rajamannar, Chief Marketing Officer of Mastercard, shares breakthrough,
frontier strategies to navigate the challenges marketers face to thrive in a
modern business world that is changing with unprecedented speed and disruption.
As technology has continually evolved in the last several decades, marketing has
had to change with it, evolving through four significant stages that build on
the strategies and tools of the previous era. What happens next in the fifth
stage, or Fifth Paradigm, will not be an evolution, but a revolution. Almost
everything about how marketing is done today, including the very notion of a
brand itself, will require
Book Specifications
- ISBN-13
- 9781404116191
- Language
- English
- Binding
- Paper Back
- Publisher
- Harper Collins Leadership
- Publishing Date
- 2021-02
- Product Edition
- 1
- Total Pages
- 240