About the Book: Principles and Practices of Modern Management
The book 'Principles and Practices of Modern Management inspired by the
theories of Late Prof. C.K.Prahalad is designed to give a basic understanding of
principles, concepts, and techniques of modern management by embracing fresh
principles as a foundational part of a systematic approach to reinvent
management. This book addresses the challenge of adaptability to modern business
concepts and develop general framework for understanding management that applies
to managers in all organizations—large or small, public or private,
productoriented or serviceoriented, especially MNCs and caters specially to the
management students and managers from developed and developing world Topics
covered in this