About the Book: OM: 6th Edition
Created after exhaustive research into students and rsquo; workflows and
preferences, OM6 from 4LTR Press combines an easy-reference, paperback textbook
at an affordable price. Extensively revised and reorganized, OM6 content
includes a new integrative case that moves from chapter to chapter, with a total
of 35 related questions; a new treatment of value chain networks; greater
emphasis on supply chain design; an all-new chapter devoted to supply chain
management and logistics; and many new feature boxes and cases.
Contents
1. Operations Management and Value Chains.
Operations Management. OM in the Workplace. Understanding Goods and Services.
The Concept of Value. Customer Benefit Packages.