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Nudge - Improving Decisions About Health Wealth & Happiness
by Richard H Thaler, Cass R Sunstein (Author),
Penguin Uk (Publisher)
Product Specifications
Book Description
About the Book: Nudge - Improving Decisions About Health Wealth and Happiness
Every day we make decisions: about the things that we buy or the meals we eat;
about the investments we make or our childrens health and education; even the
causes that we champion or the planet itself. Unfortunately, we often choose
poorly. We are all susceptible to biases that can lead us to make bad decisions
that make us poorer, less healthy and less happy. And, as Thaler and Sunstein
show, no choice is ever presented to us in a neutral way. By knowing how people
think, we can make it easier for them
Book Specifications
ISBN-13 9780141040011
Language English
Binding Paper Back
Publisher Penguin Uk
Publishing Date 2009
Product Edition 1