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Multinational Management: A Strategic Approach
by John B. Cullen, K. Praveen Parboteeah (Author),
South-Western (Publisher)
Product Specifications
Book Description
Master management strategies with MULTINATIONAL MANAGEMENT: A STRATEGIC
APPROACH! With coverage of the global economy and the impact of managerial
decisions, this management text shows you how to assess the strengths and
weaknesses of competitors and how to adapt organizational practices. Features
such as Case in Point and Management Challenge give you a realistic look into
decision making and allow you to follow real discussions as managers make
difficult decisions. Develop and perfect your management skills with the
Multinational Management Skills Builder found at the end of each chapter.
Book Specifications
ISBN-13 9780324227208
Language English
Binding Paper Back
Publisher South-Western
Publishing Date 2005
Product Edition 3rd Edition
Total Pages 698