Well known for coining the term 'Global Village', Marshall McLuhan's thinking
was, and still is, revolutionary. His theories, many of which are illustrated in
this astonishing 'inventory of effects', force us to question how modes of
communication have shaped society. This is an astonishing work by a truly
astonishing man.
The Penguin on Design series includes the works of creative thinkers whose
writings on art, design and the media have changed our vision forever. This is
one of four books in that series.