Innovation is increasingly identified as "the" critical factor in ensuring
economic competitiveness. Departments of state and quasi-governmental
organizations in many countries including, Austria, Australia, Canada, France,
Germany, The Netherlands, Sweden and the UK, have issued reports and calls to
action; but implementation will continue to be problematic unless the points
made in this book are taken into account.
Drawing on 350 in-depth interviews with senior managers, this book presents an
original theory about the characteristics of managers in “good innovative
organizations” and “poor innovative organizations”. It pays close attention to
the attitudes, understandings, assumptions and interpretations of managers, who
are often the ultimate decision-makers when it comes to innovation.