About the Book: Managerial Economics
Managerial economics ( also called business economics0, is a branch of
economics that applies microeconomics analysis to specific business decisions.
As such, it bridges economic theory and economics in practice. It drawn heavily
from quantitative techniques such as regression and correlation. Lagrangian
calculus. If there is a unifying theme that runs through most of managerial
economics it is the attempt to optimize business decision given the Firms
objectives and given constraints imposed hy scarcity.