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Mahatma Gandhi National Rural Employment Guarantee Act Mgnrega
by Np Abdul Azeez, Sm Jawed Akhtar (Author),
New Century Publications (Publisher)
Product Specifications
Book Description
About the Book: Mahatma Gandhi National Rural Employment Guaranteeact Mgnrega
With the emergence of the concept of Total Quality Management (TQM), quality of
the product has become a major tool of competition. However, superior quality of
a product is not always a passport to its success in the market. This book
eaxmines the influence of price, brand reputation, and store reputation on the
buyers perception of product quality. The book should provide further insights
into consumer behaviour and brand building.
Book Specifications
ISBN-13 9788177083996
Language English
Binding Hard Bound
Publisher New Century Publications
Publishing Date 2015-01-12
Product Edition 1