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Product Specifications
Book Summary
This title is short-listed for the FT/McKinsey Business Book of the Year Award
2015. In 2009, BlackBerry controlled half of the US smart phone market. Today
that number is less than one per cent. What went so wrong? Losing the Signal is
the riveting story of a company that toppled global giants before succumbing to
the ruthlessly competitive forces of Silicon Valley. This is not a conventional
tale of modern business failure by fraud and greed; instead, the rise and fall
of BlackBerry reveals the dangerous speed at which innovators race along the
information superhighway. With unprecedented access to key players, senior
executives, directors, and competitors, Losing
ISBN-13
9781250096067
Language
English
Binding
Paper Back
Publisher
Flatiron Books
Publishing Date
2016-05-03
Total Pages
288
Losing the Signal: The Untold Story Behind the Extraordinary Rise and Spectacular Fall of BlackBerry
This title is short-listed for the FT/McKinsey Business Book of the Year Award
2015. In 2009, BlackBerry controlled half of the US smart phone market. Today
that number is less than one per cent. What went so wrong? Losing the Signal is
the riveting story of a company that toppled global giants before succumbing to
the ruthlessly competitive forces of Silicon Valley. This is not a conventional
tale of modern business failure by fraud and greed; instead, the rise and fall
of BlackBerry reveals the dangerous speed at which innovators race along the
information superhighway. With unprecedented access to key players, senior
executives, directors, and competitors, Losing