About the Book: Who Was Levi Strauss?
As a young working-class German immigrant, Levi Strauss left his familys dry
goods business in New York City to journey out west for the California Gold
Rush. Only Levi wasnt looking for gold -- he wanted to provide the miners with
sturdy clothes to wear while they worked in the dusty river beds. His solution?
Blue jeans -- pants made of strong denim fabric -- which have become one of the
most beloved and fashionable clothing items in the world. Who Was Levi Strauss?
follows the remarkable journey of this American businessman, and takes a look at
how one