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Lean Startup : How Constant Innovation Creates Radically Successful Businesses
by Eric Ries (Author),
Penguin Uk (Publisher)
Product Specifications
Book Description
About the Book: The Lean Startup: How Constant Innovation Creates Radically
Successful Businesses
The Lean Startup, published in the year 2011, is a book that provides useful
advice on how to prevent new businesses from failing prematurely. The book talks
about modern techniques that can be used by entrepreneurs across the globe in
order to build new companies, and create new products, while catering to the
growing needs of the masses. The 'Lean Startup methodology' formulated by Eric
Ries is based on extensive customer feedback. In his book, the author uses his
successful first-hand experience of launching new business ventures. He also
uses his active association with
Book Specifications
ISBN-13 9780670921607
Language English
Binding Trade Paper Back
Publisher Penguin Uk
Publishing Date 2011
Product Edition 1