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Book Summary
State-of-the-art guide to marketing strategies and tactics. Kotler has combined
the expertise of his textbooks and world renowned seminars into this practical
all-in-one book, covering all area from assessing customers' needs and wants to
build brand equity to creating loyal and long-term customers.
- ISBN-13
- 9780684860473
- Language
- English
- Binding
- Trade Paper Back
- Publisher
- The Free Press
- Publishing Date
- 2001
- Product Edition
- 1
Kotler On Marketing How To Create Win & Dominate Markets - Pb
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Kotler On Marketing How To Create Win & Dominate Markets - Pb₹712This item
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Product Specifications
Book Summary
State-of-the-art guide to marketing strategies and tactics. Kotler has combined
the expertise of his textbooks and world renowned seminars into this practical
all-in-one book, covering all area from assessing customers' needs and wants to
build brand equity to creating loyal and long-term customers.
Book Specifications
- ISBN-13
- 9780684860473
- Language
- English
- Binding
- Trade Paper Back
- Publisher
- The Free Press
- Publishing Date
- 2001
- Product Edition
- 1