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Key Concepts In International Business
by Diane Canwell, Jonathan Sutherland (Author),
Palgrave Macmillan (Publisher)
Product Specifications
Book Description
Key Concepts in International Business is one of a range of comprehensive
glossaries with entries arranged alphabetically for easy reference. All major
concepts, terms, theories and theorists are incorporated and cross-referenced.
Additional reading and Internet research opportunities are identified. More
complex terminology is clarified with numerous diagrams and illustrations. With
over 500 key terms defined, the book represents a comprehensive must-have
reference for anyone studying a business-related course or those simply wishing
to understand what international business is all about.
Book Specifications
ISBN-13 9781403915344
Language English
Binding Paper Back
Publisher Palgrave Macmillan
Publishing Date 2004-03-15
Product Edition illustrated edition