Introduction To International Business: An Introduction
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Introduction To International Business: An Introduction

by Margaret Woods (Author),
Palgrave Macmillan (Publisher)
Product Specifications
Book Description
This book is designed for a first course in international business, either aspart of a general business and management degree, or for post-experience courses. Each chapter is self-contained and can be used as class reading in preparation for a lecture. The case studies at the end of each chapter provide tutorial material and are accompanied by discussion questions. It is written in an accessible style which is intended to help students learn by means of practical examples and is an easy-to-use text for self-tuition.
Book Specifications
ISBN-13 9780333759790
Language English
Binding Paper Back
Publisher Palgrave Macmillan
Publishing Date 2002-05-17
Product Edition New Ed
Total Pages 352