International Management: Culture, Strategy, And Behavior
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International Management: Culture, Strategy, And Behavior

by Fred Luthans (Author),
Tatamcgrawhill (Publisher)
Product Specifications
Book Description
As a discipline of academy inquiry, International Management applies management concepts and techniques to their contexts in firms working in multinational, multicultural environments. Hodgetts and Luthans: International Management was the first mainstream International Management text in the market. Its 5th edition continues to set the standard for International Management texts with its research-based content and its balance between culture, strategy, and behavior. International Management stresses the balanced approach and the synergy/connection between the text's four parts: Environment (4 chapters): Culture (4 chapters), Strategy and Functions (4 chapters) and Organizational Behavior /Human Resource Management (5 chapters).
Book Specifications
ISBN-13 9780071282406
Language English
Binding Paper Back
Publisher Tatamcgrawhill
Publishing Date 2008-11-15