Supported by numerous charts and detailed analysis, The Economist Guide to
Investment Strategy outlines how to construct investment strategies appropriate
for individual investors.
It looks at the risks and opportunities of uncomplicated strategies and it comes
with wealth-warnings for those who wish to explore more sophisticated and
fashionable investment approaches. It emphasizes the importance of taking into
account insights from behavioral analysis as well as the principles of
traditional finance. It highlights how habitual patterns of decision-making can
lead any of us into costly mistakes, and it stresses how markets are most
dangerous when they appear to be most rewarding.