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Product Specifications
Book Summary
About the Book: Growth Hacker Marketing: A Primer On The Future of Pr Marketing
and Advertising
Your new business went online yesterday and youve got a marketing budget of
zero. How are you supposed to create a movement around your product? How can you
get to your first thousand - or million - customers? Starting from zero, it
feels impossible. Enter the growth hacker. You may not have heard of growth
hacking yet, but youve certainly used the billion dollar brands built by it:
Hotmail, AirBnB, Facebook, Dropbox, amongst many others. Growth hackers thrive
on doing what traditional businessmen would consider impossible: creating
something from nothing. They
ISBN-13
9781781254363
Language
English
Binding
Paper Back
Publisher
Profile Books
Publishing Date
2014
Product Edition
1
Growth Hacker Marketing : A Primer On The Future Of Pr Marketing & Advertising
About the Book: Growth Hacker Marketing: A Primer On The Future of Pr Marketing
and Advertising
Your new business went online yesterday and youve got a marketing budget of
zero. How are you supposed to create a movement around your product? How can you
get to your first thousand - or million - customers? Starting from zero, it
feels impossible. Enter the growth hacker. You may not have heard of growth
hacking yet, but youve certainly used the billion dollar brands built by it:
Hotmail, AirBnB, Facebook, Dropbox, amongst many others. Growth hackers thrive
on doing what traditional businessmen would consider impossible: creating
something from nothing. They