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Future Of Business The Essentials
by Lawrence J Gitman, Carl Mcdaniel (Author),
International Thomson Computer Pres (Publisher)
Product Specifications
Book Description
The Future of Business: The Essentials, 2e offers a brief yet complete
introduction to business concepts and terminology using a student-centered,
practical, and relevant approach. Stressing to students that "You Are the Future
of Business," The Future of Business: The Essentials teaches students to
navigate through the sometime stormy business environment by stressing important
business issues such as customer satisfaction and quality, entrepreneurship,
cultural and workplace diversity, ethics, global business, technology, teams,
and e-business.
Book Specifications
ISBN-13 9780324320282
Language English
Binding Paper Back
Publisher International Thomson Computer Pres
Publishing Date 2006
Product Edition 2