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Essentials Of Contemporary Management With Student Dvd And Olc With Premium Content Card
by Gareth Jones (Author),
Tatamcgrawhill (Publisher)
Product Specifications
Book Description
Jones and George are dedicated to the challenge of "Making It Real" for
students. The authors present management in a way that makes its relevance
obvious even to students who might lack exposure to a "real-life" management
context. Their goal is to relate management theory to real life examples to
drive home the message that management matters both because it determines how
well organizations perform, and because managers and organizations affect the
lives of people who work inside them and people outside the organization, such
as customers, communities, and shareholders."Essentials of Management" concisely
surveys current management theories and research. Through a variety of real
world examples from small,
Book Specifications
ISBN-13 9780071257961
Language English
Binding Paper Back
Publisher Tatamcgrawhill
Publishing Date 2007