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Book Summary
In an environment where the chances of failure are much greater than success,
what will make your company a winner? Drawing from fifty years of experience,
research, and observation in entrepreneurial strategy, Tom Cannon offers a game
plan for entrepreurs. Dividing the book into two basic parts--the marketplace
(external environment) and the organization (internal environment)--he outlines
the ten core capabilities that every business must master in order to be
successful. Illustrating each principle through examples of real companies, and
engaging the reader through diagnostics, checklists, and other interactive
exercises, Cannon presents an essential resource for entrepreneurs; managers of
startups, spinoffs, and other entrepreneurial units; and students of strategy
and
- ISBN-13
- 9780275989040
- Language
- English
- Binding
- Paper Back
- Publisher
- Praeger Publishers
- Publishing Date
- 2006-09-01
- Product Edition
- 1
Entrepreneurs Strategy Guide
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Product Specifications
Book Summary
In an environment where the chances of failure are much greater than success,
what will make your company a winner? Drawing from fifty years of experience,
research, and observation in entrepreneurial strategy, Tom Cannon offers a game
plan for entrepreurs. Dividing the book into two basic parts--the marketplace
(external environment) and the organization (internal environment)--he outlines
the ten core capabilities that every business must master in order to be
successful. Illustrating each principle through examples of real companies, and
engaging the reader through diagnostics, checklists, and other interactive
exercises, Cannon presents an essential resource for entrepreneurs; managers of
startups, spinoffs, and other entrepreneurial units; and students of strategy
and
Book Specifications
- ISBN-13
- 9780275989040
- Language
- English
- Binding
- Paper Back
- Publisher
- Praeger Publishers
- Publishing Date
- 2006-09-01
- Product Edition
- 1