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Encyclopaedia Of Journalism & Mass Communication Set Of 5 Vols
by Om Gupta (Author),
Isha Books (Publisher)
Product Specifications
Book Description
BOOK SUMMARY OF ENCYCLOPAEDIA OF JOURNALISM AND MASS COMMUNICATION
Mass Communication is an interdisciplined domain. It deals with society and
culture at one hand and technology at the other. Thus an encyclopedia was needed
that could give a comprehensive explanation of terms, concepts, theories and
principles at one place. This five-volume endeavour is aimed at giving a whole
gamut of the communication process with the teeming millions. It will immensely
benefit students, teachers, mass communicators, theoreticians and practitioners
alike.
About the Author
Om Gupta, a mass communicator, presently, is Dean, Jagannath International
Management School, Vasant Kunj, New Delhi.
Table of Contents
Volume 1 : Preface
Book Specifications
ISBN-13 9788182053656
Language English
Binding Hard Bound
Publisher Isha Books
Publishing Date 2006
Product Edition 1