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Book Summary
About the Book: Economics of Strategy, 7th Edition(An Indian Adaptation)
Economics of Strategy focuses on the key economic concepts students must
understand and master to develop a sound business strategy. With a thorough and
deep analysis, this Indian adaptation introduces the emerging business phenomena
such as online network applications, business platforms, and big data. The
inclusion of a completely new chapter on Business Platforms and Competition will
help students in comprehending the role of platforms in todays competitive
business era.
About the Authors: David Dranove, David Besanko, Mark Shanley, Scott Schaefer,
P. Rameshan
David Besanko, Northwestern University; USA David Dranove, Northwestern
University, USA Mark Shanley, University of Illinois at Chicago,
- ISBN-13
- 9789354644078
- Language
- English
- Binding
- Paper Back
- Publisher
- Wiley
- Publishing Date
- 2023-09-25
- Total Pages
- 640
Economics of Strategy, 7th Edition(An Indian Adaptation)
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Product Specifications
Book Summary
About the Book: Economics of Strategy, 7th Edition(An Indian Adaptation)
Economics of Strategy focuses on the key economic concepts students must
understand and master to develop a sound business strategy. With a thorough and
deep analysis, this Indian adaptation introduces the emerging business phenomena
such as online network applications, business platforms, and big data. The
inclusion of a completely new chapter on Business Platforms and Competition will
help students in comprehending the role of platforms in todays competitive
business era.
About the Authors: David Dranove, David Besanko, Mark Shanley, Scott Schaefer,
P. Rameshan
David Besanko, Northwestern University; USA David Dranove, Northwestern
University, USA Mark Shanley, University of Illinois at Chicago,
Book Specifications
- ISBN-13
- 9789354644078
- Language
- English
- Binding
- Paper Back
- Publisher
- Wiley
- Publishing Date
- 2023-09-25
- Total Pages
- 640