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Dip : Extraordinary Benefits Of Knowing When To Quit & When To Stick
by Seth Godin (Author),
Judy Piatkus (Publishers) Ltd (Publisher)
Product Specifications
Book Description
Every new project (or career or relationship) starts out exciting and fun. Then
it gets harder and less fun, until it hits a low point - really hard, really not
fun. At this point you might be in a Dip, which will get better if you keep
pushing, or a Cul-de-Sac, which will never get better no matter how hard you
try. The hard part is knowing the difference and acting on it.According to
marketing guru and best-selling author Seth Godin, what sets successful
entrepreneurs (and pop stars and weight lifters and car salesmen) apart from
everyone else is their ability to give up on Cul-de-Sacs
Book Specifications
ISBN-13 9780749928308
Language English
Binding Paper Back
Publisher Judy Piatkus (Publishers) Ltd
Publishing Date 2008
Product Edition 1