About the Book: The Digital Matrix: New Rules for Business Transformation
through Technology
Ambitious digital-driven startups are now creating and cornering new markets in
every sector. And yet, most legacy businesses continue to operate by old
playbooks. Most are not keeping pace with the changes in their industry, let
alone leading the way-what is yours doing? The Digital Matrix will help you
understand the three types of players that are shaping the new business
landscape; the three phases of transformation that every firm will encounter on
its journey to business reinvention; and the three winning moves that will
ensure your companys success along the way. With The