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Book Summary
About the Book: Design Your Thinking
Creative problem-solving is at the heart of innovation, and some of the world's
most innovative companies are very systematic in following this approach. Most
people would assume that creativity and discipline can't coexist, and that only
when resources are replete and the talent best-in-class can one be creative. But
nothing could be further from the truth. In fact, creativity thrives amid
constraints and calls for great discipline.
Pioneered by IDEO and Stanford d.school, design thinking is one such approach
that draws inspiration from the realm of product design. However, it shouldn't
be narrowly associated with the world of start-ups and technology or
- ISBN-13
- 9780670094097
- Language
- English
- Binding
- Hard Bound
- Publisher
- Portfolio Penguin
- Publishing Date
- 2020-12-23
- Product Edition
- 1
- Total Pages
- 384
Design Your Thinking
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Product Specifications
Book Summary
About the Book: Design Your Thinking
Creative problem-solving is at the heart of innovation, and some of the world's
most innovative companies are very systematic in following this approach. Most
people would assume that creativity and discipline can't coexist, and that only
when resources are replete and the talent best-in-class can one be creative. But
nothing could be further from the truth. In fact, creativity thrives amid
constraints and calls for great discipline.
Pioneered by IDEO and Stanford d.school, design thinking is one such approach
that draws inspiration from the realm of product design. However, it shouldn't
be narrowly associated with the world of start-ups and technology or
Book Specifications
- ISBN-13
- 9780670094097
- Language
- English
- Binding
- Hard Bound
- Publisher
- Portfolio Penguin
- Publishing Date
- 2020-12-23
- Product Edition
- 1
- Total Pages
- 384