About the Book: Creativity, Inc.
As a young man, the author had a dream: to make the worlds first
computer-animated movie. Nine years later and against all odds, Toy Story was
released, changing animation forever. This book reveals the ideals and
techniques, honed over years, that have made Pixar so widely admired - and so
profitable.
As a young man, Ed Catmull had a dream: to make the worlds first
computer-animated movie. He nurtured that dream first as a Ph.D. student at the
University of Utah, where many computer science pioneers got their start, and
then forged an early partnership with George Lucas that led, indirectly, to