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Book Summary
About the Author
Michael R. Solomonis the author of Consumer Behaviour : Buying, Having, and
Being, the leading text on consumer behaviour, now in its fifth edition. He is a
director of Mind/Share, Inc., a consulting firm specializing in online consumer
research. He lives in auburn, Alabama.
- ISBN-13
- 9788184050646
- Language
- English
- Binding
- Hard Bound
- Publisher
- Reference Press
- Publishing Date
- 2010
- Product Edition
- 1
Conquering Consumerspace
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Product Specifications
Book Summary
About the Author
Michael R. Solomonis the author of Consumer Behaviour : Buying, Having, and
Being, the leading text on consumer behaviour, now in its fifth edition. He is a
director of Mind/Share, Inc., a consulting firm specializing in online consumer
research. He lives in auburn, Alabama.
Book Specifications
- ISBN-13
- 9788184050646
- Language
- English
- Binding
- Hard Bound
- Publisher
- Reference Press
- Publishing Date
- 2010
- Product Edition
- 1