About the Book: Communicating for Results 4th Edition
The fourth edition of communicating for results provides practical,
classroom-tested instruction for students to become effective business writers
and speakers. Supplemented with abundant group and individual activities, this
invaluable text will help management students at both undergraduate and
postgraduate levels to hone their skills and communicate with confidence. This
textbook opens with a Chapter on current issues and trends in management
communication. It then addresses vital topics such as written and spoken
business communication, positive, negative, and persuasive messaging,
communication for employment, reports and proposals, and business presentations.
The book concludes with chapters on interpersonal communication in organizations
and digital and