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Product Specifications
Book Summary
About the Book: Communicating Indias Soft Power Buddha to Bollywood
As the world?s largest democracy and third biggest economy on the basis of
purchasing-power parity, India offers an excellent case study of the power of
culture and communication in the age of mediated international relations. This
South Asia edition features a new Afterword covering latest developments
including Prime Minister Narendra Modi?s thrust toward Digital India and
promoting Buddhism as part of India?s public diplomacy.?
ISBN-13
9789351508168
Language
English
Binding
Paper Back
Publisher
Sage Publications India Pvt Ltd
Publishing Date
2016
Product Edition
1
Total Pages
246
Communicating Indias Soft Power : Buddha To Bollywood
About the Book: Communicating Indias Soft Power Buddha to Bollywood
As the world?s largest democracy and third biggest economy on the basis of
purchasing-power parity, India offers an excellent case study of the power of
culture and communication in the age of mediated international relations. This
South Asia edition features a new Afterword covering latest developments
including Prime Minister Narendra Modi?s thrust toward Digital India and
promoting Buddhism as part of India?s public diplomacy.?