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Book Summary
BOOK SUMMARY OF COMMUNICATING OUT OF A CRISIS
The author offers a practical and professional approach to crisis management,
examining the impact of a crisis and the threat of negative publicity to
corporate reputation. The text includes six case studies of companies who have
faced crisis and the lessons to be learnt from their respective approaches.
- ISBN-13
- 9780333720974
- Language
- English
- Binding
- Hard Bound
- Publisher
- Macmillan Press Ltd
- Publishing Date
- 1998-06-18
- Product Edition
- 1
Communicating Out Of A Crisis
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Product Specifications
Book Summary
BOOK SUMMARY OF COMMUNICATING OUT OF A CRISIS
The author offers a practical and professional approach to crisis management,
examining the impact of a crisis and the threat of negative publicity to
corporate reputation. The text includes six case studies of companies who have
faced crisis and the lessons to be learnt from their respective approaches.
Book Specifications
- ISBN-13
- 9780333720974
- Language
- English
- Binding
- Hard Bound
- Publisher
- Macmillan Press Ltd
- Publishing Date
- 1998-06-18
- Product Edition
- 1