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Business Of Platforms : Strategy In The Age Of Digital Competition Innovation & Power
by Michael A Cusumano (Author),
Harper Business (Publisher)
Product Specifications
Book Description
About the Book: The Business of Platforms
Managers and entrepreneurs in the digital era must learn to live in two
worlds—the conventional economy and the platform economy. Platforms that operate
for businesspurposes usually exist at the level of an industry or ecosystem,
bringing together individuals and organizations so they can innovate and
interact in ways not otherwise possible. Platforms create economic value far
beyond what we see in conventional companies. The Business of Platforms is an
invaluable, in-depth look at platform strategy and digital innovation. Cusumano,
Gawer, and Yoffie address how a small number of companies have come to exert
extraordinary influence over every dimension of our personal,
Book Specifications
ISBN-13 9780062973474
Language English
Binding Hard Bound
Publisher Harper Business
Publishing Date 2019-05
Product Edition 1
Total Pages 320