The Business Plan Workbook: A Practical Guide to New Venture Creation and Development
The Business Plan Workbook: A Practical Guide to New Venture Creation and Development
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Book Summary
Equally suitable for academic and professional courses and for those developing small businesses, this book provides 26 assignments that cover all aspects of business planning, from creating a competitive business strategy through to forecasting sales volume and value. The new edition includes new material on how to come up with a winning business idea, strategies for planning growth, and reviewing product or service propositions. It also features new and updated case studies and online resources.
ISBN-13
9780749472832
Language
English
Binding
Paper Back
Publisher
Kogan Page
Publishing Date
2015-01-28
Total Pages
352

The Business Plan Workbook: A Practical Guide to New Venture Creation and Development

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Product Specifications
Book Summary
Equally suitable for academic and professional courses and for those developing small businesses, this book provides 26 assignments that cover all aspects of business planning, from creating a competitive business strategy through to forecasting sales volume and value. The new edition includes new material on how to come up with a winning business idea, strategies for planning growth, and reviewing product or service propositions. It also features new and updated case studies and online resources.
Book Specifications
ISBN-13
9780749472832
Language
English
Binding
Paper Back
Publisher
Kogan Page
Publishing Date
2015-01-28
Total Pages
352